• MSC Cruises and Bocelli Wines launch a signature collection of spa treatments on MSC Seaside
• Luxurious facial and body treatments use LAJATICA vinotherapy products from Bocelli Wines
• MSC Aurea Spa guests will benefit from boosted circulation, reduced signs of aging and brightened skin tone
Geneva, Switzerland (April 4, 2018) - MSC Cruises, the world’s largest privately-owned cruise line, has launched a signature collection of spa treatments, created with the LAJATICA vinotherapy products from Bocelli Wines. Exclusive to the MSC Aurea Spa, the treatments debuted on the Miami-based MSC Seaside, and will soon be introduced on MSC Cruises ships fleet wide. Strengthened by the anti-aging and firming properties found in grapes, these luxurious facial and body treatments are made with natural extracts from the Bocelli family vineyards and blended with Tuscan plants and essential oils.
Through each of its partnerships, MSC Cruises strives to enhance the on board experience for guests in a way that reflects the Company’s Mediterranean heritage and family spirit. Bocelli Wines, like MSC Cruises, is a family-owned business sharing the same values of tradition, excellence and passion. The Bocelli family has been producing small-yield wine with a handmade artisan style for 180 years and its collection represents the very best of Italian wine. The vineyard is currently run by Alberto Bocelli, whose brother, the world-famous tenor Andrea Bocelli, has held a relationship with MSC Cruises since he performed at the christening of MSC Poesia in 2008.
The vinotherapy cosmetics, LAJATICA, is named for the Lajatico region in Tuscany where the Bocelli family has long-held their family estate. The grapes from the vineyard are a key ingredient. Throughout her life, Andrea’s grandmother, Andreina, was known to prepare a compote of red grapes and wild herbs which she used to hydrate her skin. Passed down through generations, this “beauty secret,” was considered to be the source of her youthful appearance, and in later years, these results would be supported with scientific findings.
THE BENEFITS OF VINOTHERAPY
Known as “nature’s antioxidants,” grapes contain powerful compounds called polyphenols, which fight free radicals and stimulate the renewal of cells and collagen. The results are clear, with skin showing a more refined, youthful appearance. These polyphenols are up to 50 times stronger than vitamin E and 20 times stronger than vitamin C. Grapes also contain an abundance of vitamins and minerals including vitamins A, B1, C, E and K; in addition to magnesium, iron, potassium, calcium and phosphorus. MSC Cruises worked to create a series of unique treatments using the LAJATICA cosmetics to offer guests the rich benefits of Italian grapes.
MSC Aurea Spa guests will benefit from boosted circulation, reduced signs of aging, improved digestion and brightened skin tone. The treatments come in many forms, from traditional massages using essential oils, to baths and peels, and are recommended for those wishing to counteract problems with skin elasticity and hydration, as well as to strengthen their blood vessels, thereby improving microcirculation.
MSC AUREA SPA VINOTHERAPY BEAUTY TREATMENTS
Eight different luxury, wine-based treatments have been developed exclusively for MSC Cruises using the LAJATICA beauty products and are designed for both men and women, which include three different body treatments, a luxurious Mediterranean Citrus Body Massage and four facials, one specifically designed for men. To find out more see spa menu found here.
MSC AUREA SPA
Vinotherapy is just one of the many varieties of treatment options in the MSC Aurea Spa’s top-to-toe beauty, wellness and pampering offering. Every ship in the MSC Cruises fleet features an authentic Balinese Spa with an unparalleled beauty offering at sea. The highly trained, specialized staff offer an extensive choice of services to help guests relax, refresh and rejuvenate. MSC Seaside features the largest MSC Aurea Spa to-date with the widest variety of facilities, including: the MSC Gym, outfitted with the latest equipment from TECHNOGYM™ (the world-leading company in wellness and fitness); a stylish hair salon from global hairstylingrand Jean Louis David; as well a state-of-the-art thermal area with a unique Snow Room and Salt Relax Area.
To make the most out of their cruise, guests can pre-book a spa package. For those guests who want a true pampering and wellness-driven vacation, the MSC Aurea Experience offers a host of benefits and services. To find out more about MSC Aurea Spa visit www.msccruisesusa,com.